Amazing concept of tweaking the original handicraft products to fuse it to urban taste. I saw the tremendous, electrifying yet Indian traditional E-Cards in folk art for Marriages crafted by The India Craft Project, an effort to revive our rooted traditions.
The mesmerising gift collection with the theme of curated/created by Indian ground artisans whether for Indian festivals, corporate/marriage gifting or customised gifting is scintillating. I will buy more soon!
This is a great venture by an Indian start up, and I'm in awe!